Content Marketing Strategies & Services
Increasing Online Presence Through Inbound Strategies
Today, marketing strategies must deliver the right mix of information at the right time, to the right people and in the right ways.
Modern methods for building online presence need to consist of a comprehensive Content Marketing strategy. In an increasingly digital world, relevant, engaging and memorable content is an absolute must for online success. Creating great content that delivers the right message and develops identity will ultimately promote trust and drive sales.
Shimmer’s content marketing solutions are focused on providing valuable information to current and potential customers for the purpose of building trust, branding, awareness and engagement. Ultimately, we help build long-term business relationships.
Our success lies in a team of talented professionals who know how to bring information to life, make it engaging and make it consumable.
MERGING CONTENT MARKETING WITH SEO
In the world of SEO, content is king — always has been, always will be. But SEO is no longer the single solution for improving web presence and increasing search engine rank. A rich, distinct message needs to be crafted, consistent and utilized throughout multiple digital marketing channels — web pages, blogs, social media, infographics, web videos, white papers and more.
Shimmer’s content marketing services and strategies begin at the root and cover a wide range of content-based solutions:
– Content Strategy Development
– Content Creation
– Content Management & Maintenance
– Content Promotion
– Analytics & Performance Monitoring
DEVELOPING TRUST WITH MODERN CONSUMERS
Modern consumers are impatient and skeptical. Online viewers are conditioned to tune out ads and ignore flashy sales gimmicks. With content marketing, the goal is to provide valuable, relevant information and resources to your audience — to become an authority and trusted professional for your particular products and/or services. The idea is to provide your followers with content they will share and advocate in a time and manner that is convenient for them — gaining trust, loyalty and additional followers.
- Provide Valuable Information
- Answer Industry Questions
- Improve Search Rank
- Improve Conversion Rates
- Expand Reach
- Earn Trust
GET IN TOUCH WITH SHIMMER
Have questions regarding our content marketing services? Send us a message, we’ll be happy to discuss any questions or comments you may have: